Earthquake news buries Libya crisis

Posted March 21, 2011

The news coverage of the Christchurch earthquake highlights how one story can dominate the news at the expense of other stories. The crisis in Libya has been going on for weeks now, but because of the Christchurch earthquake, then the one in Japan, our newspapers and broadcasting media have not given it the prominance it would usually demand. This is understandable because the media has limited space available and these stories it is covering are huge. But it's a good lesson for publicity hunters to learn. I'm telling my clients to keep away from the major news networks at the moment, because they will have little chance of getting coverage while so much is going on. I suggest you do the same, unless your story has an earthquake angle.
Previous Post Back Next Post