To protect and grow your reputation through the news media, there are three important components to look for in any media training package. Practice is without doubt number one. That’s why any media training workshop you attend must include lots of mock interviews.
The second requirement is an understanding of the media interview process. This includes how to get your points across, how to satisfy your interviewee and how to come across as credible in the process. It’s important that this knowledge is relevant in today’s world. The rules of media interviews have changed over recent years as the needs of the media have changed.
The third vital component is usually missing from media training packages and can be disastrous for spokespeople. That’s the need for ongoing practice. This is no less important than it is for athletes. Most media training is done and dusted in half a day and the next time it’s used is the real thing. This could be months or even years later. By then, any new skills are lost, just like an athlete loses fitness.
How does Media Training NZ’s Complete Package address these components?
These components can be purchased individually, but together provide a powerful package that creates excellent spokespeople and keeps them at the top of their game. Take a look at the Media Training page for more details and contact Pete to organise training specifically tailored for you or your organisation.
Call Pete on 029 200 8555 or email firstname.lastname@example.org