Build your news media profile (online and offline)

Traditional media is sometimes forgotten in today’s world because everyone has their own social media platform. However, the third party endorsement the news media provide is a powerful reputation booster. It also gets seen by many more eyes. This workshop will show you how to generate a positive media profile and earn greater respect from both current and future clients.


What will you learn? 

• What media to target

• What the news media wants

• How to communicate with journalists, editors and producers

• How to position yourself as a ‘thought leader’ in your industry

• How to prepare a media strategy


Who should attend?

 This is for anyone responsible for marketing or public relations in their organisation, business leaders and experts who want to grow their bottom lines and expert status. The workshop is run over both half and full days for individual organisations and public groups. Also enquire about our online version of this course.


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Contact Pete for more
information or a quote

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Pete is an expert at generating good publicity. While he was my press secretary in government, I remember weeks when I got more media coverage than the Prime Minister. Pete was largely responsible for that.

Maurice Williamson – Former Transport Minister

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Media Training NZ Limited
PO Box 105721
Auckland 1070
PO Box 36-251
Christchurch 8011
Email: Pete Burdon
Tel: 029 200 8555
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