Build Your News Media Profile

Traditional media is sometimes forgotten in today’s world because everyone has their own social media platform. However, the third party endorsement the news media provide is a powerful reputation booster. It also gets seen by many more eyes, even if more of these access it through different platforms. This workshop will show you how to generate a positive media profile and earn greater respect from both current and future clients.

 

What will you learn? 

• What media to target

• What the news media wants

• How to communicate with journalists, editors and producers

• How to position yourself as a ‘thought leader’ in your industry

• How to prepare a media strategy

 

Who should attend?

 This is for anyone responsible for marketing or public relations in their organisation and business leaders who want to understand the news media. The workshop is run over both half and full days for individual organisations and public groups.

 

Enquire About This Course

Contact Pete for more
information or a quote

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Pete is an expert at generating good publicity. While he was my press secretary in government, I remember weeks when I got more media coverage than the Prime Minister. Pete was largely responsible for that.

Maurice Williamson – Former Transport Minister

My Latest Blog Posts

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Media Training NZ Limited
PO Box 105721
Auckland 1070
OR
PO Box 36-251
Christchurch 8011
Email: Pete Burdon
Tel: 029 200 8555
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