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Crisis Communication

Why the Queen's Media Statement was Perfect

11 March 2021
Leaders and communication professionals can learn a great deal from the Queen's media statement in response to the Meghan and Harry Interview. Here is the statement below, followed by my comments. “The whole family is saddened to learn the full extent of how challenging the last few years have been for Harry and Meghan. The issues raised, particularly that of race, are concerning. While some recollections may vary, they are taken very seriously and will be addressed by the family privately....

Covid Media Advice - Prep for Online Media Interviews

3 April 2020
You may have noticed that since the lockdown in New Zealand, lots of media interviews have been with people sitting in front of their computers at home. This is quite unique for lots many, but will become more common. How is it different? The big difference is in the preparation. Those regularly in the media will be used to people coming to their place of work for these interviews. When that happens, the camera work and sound is all organised by...

2019 shows importance of emotion in media interviews

17 December 2019
Some big events in 2019 have highlighted how vital it is for leaders to express emotion in media interviews where there are victims or perceived victims. This is where many business and political leaders fall over. Who can forget Jacinda Ardern’s performance after the Mosque attacks in March. All she did was show her sympathy to the victims and tell them what she was doing to help. And that’s all she needed to do and all people wanted to hear. Pictures...

Airline stories show how your crisis can stay in the news

24 April 2017
It’s a problem United Airlines now faces and one that emphasises even more why you need to be ready to respond quickly to media and other stakeholders before issues become crises. What problem? If you are unlucky enough to be the subject of bad press, you may be like many and breath a sigh of relief when it leaves the news cycle. However, what isn’t always as well understood is that it only leaves the news pages until a similar issue...

What United Airlines and Sonny Bill have in common

12 April 2017
Two stories making headlines over the last few days have one glaring thing in common that business leaders should learn from. It’s the failure of both United Airlines and Sonny Bill to release accurate information about their predicament as quickly as possible. You will have seen the story about security guards dragging a passenger off a United plane after the airline decided they needed seats for other cabin crew. The Sonny Bill issue was his failure to explain why he taped...

Gareth Morgan learns from Trump

26 January 2017
The only way for minor parties that don’t have a seat in Parliament to become relevant on Election Day is through news media coverage. That’s a tough job, particularly since they don’t have the resources that come with parliamentary representation. But it’s a job that Gareth Morgan seems to understand. It’s not enough for these parties to focus on their policy. That won’t get them much attention, unless it’s radical and they get highly pro-active. The way to do it is...

Why Trump's tweets should concern you

10 January 2017
Donald Trump has put many US business leaders on edge over the last few months with his attack tweets that seem to come from nowhere. Ford and Toyota have both seen their share price drop after tweets from Trump threatening border taxes for cars built offshore and sold in America. The tweets were not even totally accurate. These are just two examples and show just how damaging social media attacks can be on business and other groups. This has been...

New Year's Resolution - Be ready for that possible crisis

28 December 2016
One thing that many businesses found towards the end of 2016 was that a crisis can strike out of the blue without warning. I’m obviously talking about earthquakes, but crises can take many forms. They can be the death of staff, data breaches, staff bullying accusation, embezzlement or a myriad of other possibilities. What stands out for you? Do you hold confidential information? Are you responsible for a group of people? Or is it something else that could damage your reputation...

Quake and empathy in media interviews

23 November 2016
If there’s one piece of advice I could give to leaders who are thrust onto the media stage when crises hit, it’s to make their first message a statement of empathy for victims. After the recent earthquake, some used this well while others didn’t have the knowledge or skill to express it. The problem is that reporters will never ask you a question that requires a direct answer that focuses on empathy alone. You will be asked questions like, “What happened”?,...

Quake shows need for crisis communication plan

16 November 2016
Were you prepared to communicate with all possible stakeholders immediately after Monday’s earthquake? If not, your crisis communication plan needs a revamp. When it comes to crisis or emergency planning, most organisations have safety procedures in place, as they should. Safety should always be the number one priority when responding to an emergency. However, communication is also important. Bad communication in a crisis can threaten that safety. It can also impact badly on reputations and bottom lines. Every time there is...
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My Latest Blog Posts

16 April 2021
National at risk of losing valuable media publicity to ACT
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11 March 2021
Why the Queen's Media Statement was Perfect
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22 December 2020
Why David Seymour is my media communicator of the year
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