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Pete Burdon

Pete is a leading New Zealand media trainer and regular blogger for his company, Media Training NZ . He has helped leaders from all sectors of society communicate with the media and other stakeholders. Pete is a former daily newspaper reporter and press secretary in the New Zealand government. From these roles, he understands the media process from both sides of the camera.

Cunliffe repeats media interview mistake

1 January 1970
It may seem pedantic to some, but by using the language of denial again this week, David Cunliffe did little to distance himself from his wife’s admission that she set up a Twitter account to attack her husband’s rivals. I’m not saying the former Labour Leader had any knowledge of it, but by saying to reporters: “I’m not into gutter politics,” he did himself no favours. He should never use his own name and the words ‘gutter politics’ in the same...
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My Latest Blog Posts

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16 December 2021
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